Meet REXA.
The AI teammate who never misses a lead.
REXA is OnRecord's built-in AI conversation agent. She answers in seconds, qualifies like a trained ISA, books appointments straight onto your calendar, and routes the warm ones to a real agent — 24 / 7, in your brand voice.
- <60s
- Avg. lead response
- 24/7
- Always on
- 100%
- Logged on the record

REXA · v1
Real Estate eXpert Assistant
REXA shows up wherever your leads do.
One agent, every inbox — synced to the same contact record.
- SMSTwo-way texting
- EmailDrafts & auto-reply
- Web chatSite widget
- VoiceInbound + outbound
- WhatsAppWhere supported
- InboxAI reply assist
Twelve jobs your team is too busy to do consistently — done automatically.
REXA isn't a generic chatbot. She's a real estate–trained conversation agent with full access to your CRM, calendar, pipelines, and workflows.
Instant lead response
REXA replies to new inquiries in under 60 seconds — by SMS, email, web chat, or voice — so leads never go cold while you're showing a home.
Two-way SMS & web chat
Holds natural, on-brand conversations. Answers FAQs about listings, neighborhoods, financing basics, and your services without sounding like a bot.
Inbound & outbound voice calls
Answers missed calls, returns voicemails, and runs outbound nurture calls with a natural voice. Hands warm leads to a live agent the moment they're ready.
Smart qualification
Asks the right questions for buyers, sellers, recruits, and investors — timeline, budget, motivation, location — and tags the contact accordingly.
Books appointments end-to-end
Pulls live calendar availability, proposes times, books listing consults or buyer calls, sends confirmations, and runs no-show follow-up automatically.
Routes & escalates
Knows when to hand off. Routes hot leads to the right agent or pod, opens a ticket, or kicks off the right nurture workflow — with full conversation history attached.
Reactivates your database
Re-engages dormant contacts with human-sounding check-ins. Replies are tagged, scored, and routed to the right follow-up path.
Property & listing lookup
Pulls listing details, schedules showings, and sends curated property matches based on each buyer's saved criteria.
Drafts replies in your voice
Suggests replies inside your inbox you can edit and send in one click — keeping every message on-brand and on-message.
Reviews & post-close care
Asks closed clients for reviews at the right moment, runs anniversary touchpoints, and surfaces referral opportunities back to you.
Multilingual
Detects the lead's language and replies fluently in English, Spanish, and more — so you don't miss bilingual buyers and sellers.
Always within your guardrails
You set the script, hours, escalation rules, and what REXA can and can't say. Every action is logged on the contact record for full visibility.
From cold inquiry to booked consult in 3 minutes.
Here's REXA fielding a Zillow lead at 10:41 AM on a Tuesday — while the agent is at a closing. The full transcript, qualification tags, and booked appointment all land on the contact's OnRecord timeline.
- Qualified: motivation + 60-day timeline
- Tagged: buyer · no representation
- Calendar event: Wed 4 PM (Caroline)
- SMS + email confirmations sent
- Pre-meeting nurture started
- S
Hi — saw the listing on 142 Oak Dr. Is it still available?
10:41 AM
- R
Hi Sarah — great choice. 142 Oak is still on market. Are you working with an agent yet, and is this for a primary home?
10:41 AM
- S
Not working with anyone. Looking to move in the next 60 days.
10:42 AM
- R
Got it. I can set you up with Caroline for a 15-min buyer consult to talk timeline and budget. Tomorrow 10:30 AM or Wed 4 PM work?
10:42 AM
- S
Wed 4 works.
10:43 AM
- R
Booked. Confirmation just texted + emailed. Caroline will be in touch beforehand. Welcome to OnRecord 🏡
10:43 AM
You stay in control. Always.
REXA assists — she doesn't replace your professional judgment. You define what she can and can't say, when she escalates, and which conversations require a licensed agent's review.
Your script, your tone
Brand voice, signature lines, FAQs, and forbidden topics — all editable in plain English.
Hours & escalation rules
Choose 24/7 or business hours. Set conditions that trigger immediate live-agent handoff.
Compliance-aware
Honors consent and opt-outs. Use SMS, email, AI, and ad workflows in line with applicable laws and brokerage policies.
Full audit trail
Every message, call, booking, and tag is recorded on the contact for transparency.
Never invents listings
REXA only references data you've connected. If she doesn't know, she escalates instead of guessing.
Ready to build a follow-up system your team will actually use?
Book a 30-minute demo. We'll map your current stack, show you what to consolidate, and walk you through the OnRecord workflows built for your role.